Most Popular Cereals in USA

Most popular cereals in USA

STOP!! Before looking at this list think about what is your favorite cereal, and then think about what you expect to appear on this list.


Then check.

  1. General Mills Cheerios    12.6%
  2. Kellogg’s Special K  5.4 %
  3. Post Honey Bunches of Oats  4.9%
  4. Kellogg’s Frosted Flakes 3.6%
  5. Kellogg’s Frosted Mini Wheats  3.5%
  6. Kellogg’s Raisin Bran 3.0%
  7. Kellogg’s Froot Loops 2.6 %
  8. General Mills Cinnamon Toast Crunch 2.4 %
  9. General Mills Lucky Charms 2.4%
  10. Quaker Oats Cap’n Crunch 2.4%

Is it what you expected?  Is your favorite on there?  Anything surprise you by its presence or absence?

The above list is as for 2008 , according to A.C. Nielsen Financial Services

I notice that  the top 5 are consistently available at our local Costco.  So is that a reflection of popularity or is it something driving these to the top of the sales list? A few of the others on the top 10 have occasionally appeared at Costco.

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